USAopoly Telestrations® "Bring Your Family Together!" Commercial
It was a pleasure collaborating with the marketing executives at USAopoly on two video spots for the hit board game Telestrations! I conceived and wrote the commercial treatments for both commercial spots, which were based on our mutual experience of "Digital Fatigue" in our daily lives. Board games, at their most basic, should reconnect humanity. Each spot highlights the need for two different social groups to put away their devices and reconnect with their friends and family through the experience of playing Telestrations.
Telestrations® – Bring Your Family Together!
We had a great experience casting and shooting this spot in Los Angeles, featuring an ethnically ambiguous, multigenerational family. The game play was fun to shoot and everyone's laughter and smiles were totally genuine!