"Weatherman" by Dead Sara released by Matt Odom Creative!
After seeing Dead Sara perform at "Sunset Sessions Rock! 2011", I knew I wanted to shoot a video for them. I went and chatted them up on Sunset Avenue, outside the Viper Room after the show, and after a few meetings, they agreed to work with me.
We decided to make a straight forward "performance" video which would introduce the band to new fans who haven't seen them play live yet and would most likely want to check them out after seeing them open for Bush this fall. If you've seen "Weatherman" live, you know that Emily and the rest of the band really tear it up. I wanted to accent their performance with some high intensity, kinetic graphics. Initially, we played around with the idea of dropping in the graphics in post, but opted instead to do a front projection across the band while they performed. The results were fantastic!
If you don't know the band already, make sure to check them out at deadsara.com and purchase the new record!